Wednesday, March 5, 2014

Blog Stage 4



On March 4, 2014 Media Matters for America posted an editorial blog titled " Bad Apple": Fox News Attacks business sustainability efforts by Shauna Theel (Climate and Energy Control Director of Media Matters). In the blog, Shauna argues that Fox Businesses attack on Apple, stating that they are using  "politics over profit" regarding Green Energy, is invalid. Shauna Theel's undertone in her editorial states that Apple has remained sustainable regarding a return on investments ( ROI). I would argue that this is true. Theel uses explainable logos in proving that energy investments are profitable. She writes that "A recent report by the investor group Ceres found that clean energy investments must reach $1 trillion a year (a "Clean Trillion") in order to have an 80 percent chance of avoiding global warming of more than two degrees Celsius (3.6 degrees Fahrenheit) -- a measure deemed necessary by international governments at the Copenhagen climate conference to avoid the most catastrophic impacts of climate change. However, without greater commitments to addressing climate change, we face the potential of 4 degrees Celsius (7.2 degrees Fahrenheit) warming, which would severely disrupt global supply chains including food stocks. That is one reason why companies such as Apple are recognizing the risks climate change poses to their businesses and turning toward cleaner sources of energy." This is the logos she uses to prove why Apple's decision to use energy investments is sustainable. I agree with this editorial because Shauna Theel is credible and she is soild facts in order to prove her argument.

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